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A guided research operating system for modern insights teams

Research that can explain itself.

From request to respondent-ready survey, with evidence built in. Every study carries its own trail — methodology, logic, quality, ethics, and audit-ready evidence — mapped to Insights Association, ESOMAR, and AMA principles.

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IA
Insights Association evidence
ESOMAR
Principles mapped
AMA
Ethics review trail
1
Audit-ready record per study

Modern research deserves more than forms. Prinox is built for insights teams that need to defend every decision — with methodology you can read, logic you can see, quality you can prove, and ethics you can show.

How It Works

From research request to respondent-ready survey.

01 — Design

Guided survey design with AI assist

Compose pages, branching, quotas, screen-outs and end-states on a visual flow canvas. AI assists drafting; researchers stay in control. Bias and readability checks run alongside you.

02 — Lock

A canonical source of truth, locked for fielding

The design becomes a runtime snapshot — versioned and immutable for the field. What respondents see is exactly what was approved. No drift, no surprises mid-fielding.

03 — Show your work

Methodology, ethics and evidence — together

Every study carries a research evidence trail mapped to Insights Association, ESOMAR and AMA principles. Workflow health surfaces request, methodology, fielding, quality and reporting status in one view.

Capabilities

Built for research teams that need more than forms.

Guided survey builder

Pages, sections, progress, back/next, and partial save & resume. Conditional branching honoured at runtime. Mobile-first respondent experience.

Visual research flow canvas

Author pages, branching logic, quotas, screen-outs and end-states on a single canvas. Researchers see the whole study at a glance.

AI-assisted survey drafting

Describe the objective; the assistant proposes question types, scales, screening logic and quotas. Researchers refine — the design stays yours.

Locked runtime snapshots

A canonical design source with versioned, immutable runtime snapshots. The fielded survey is exactly what was approved — and you can prove it.

Workflow health

Status across request, methodology, survey design, panel and launch readiness, fielding and quality, and analytics — at a glance, in real time.

Fielding readiness checks

Quotas, screen-outs and end-states are validated before launch. Soft-launch and quality gates surface issues early — not after fieldwork closes.

Evidence-backed methodology

Every study links design, sampling, logic and quality decisions to a research evidence record — mapped to Insights Association, ESOMAR and AMA principles.

Ethics review trail

A dedicated ethics-review capability inspects studies against AMA principles and produces a reviewable record — for sponsors, panels, and internal IRBs.

Respondent experience

One section per page, clear progress, mobile-first, accessible by design. Partial responses save automatically — respondents return where they left off.

The Operating System

Every survey has a trail. We made it part of the platform.

Design & Logic
Guided paged survey experience
Visual flow canvas with branching
Quotas, screen-outs and end-states
AI-assisted survey drafting
Bias and readability assistance
Versioned, locked runtime snapshots
Fielding & Quality
Soft-launch and pre-fielding gates
Workflow health across every stage
Live quality signals and pacing
Partial-response save & resume
Mobile-first respondent flow
Analytics & Reporting
Live response analytics
Cross-tabs, filters and saved views
Methodology-aware advanced stats
Findings explorable end-to-end
Evidence & Ethics
Research evidence record per study
Insights Association principle map
ESOMAR principle map
AMA ethics review capability
Reviewable, audit-ready trail
Why Prinox

More than forms. A research operating system.

What forms-only tools leave on the table
Logic and quotas live in researchers' heads, not in the tool
Edits during fielding silently change what respondents see
Methodology and ethics live in side documents
Quality signals appear after fieldwork, not during
Status pieced together from email and chat
No defensible record when sponsors or panels ask "how"
Ethics review is a manual, after-the-fact attachment
Prinox
Branching, quotas, screen-outs and end-states first-class on a visual canvas
Locked runtime snapshots — what respondents see is what was approved
Methodology and ethics evidence travel with the study
Workflow health surfaces issues during fielding, not after
One status view across request, methodology, panel, fielding, and reporting
Audit-ready evidence trail mapped to IA, ESOMAR and AMA principles
Built-in ethics review capability with a reviewable record

Privacy by design

Encryption in transit and at rest. Role-based access. Tenant data isolation. Consent and retention practices built into the workflow.

Evidence mapped to principles

Research evidence is mapped to Insights Association, ESOMAR and AMA principles. We document what the evidence supports — careful language, not overclaiming.

Reviewable audit trail

Design changes, fielding decisions and ethics reviews leave a record sponsors and panels can read. Defensible without being heavy.

Documentation

How Prinox runs a study, end to end.

A plain-language overview of the workflow, designed to support insights teams that need methodology, logic, quality and ethics in one reviewable trail. Every capability below is delivered on a secure database layer with controlled access, a workflow orchestration layer that records each stage, and secure application delivery for researchers and respondents.

Request to research

A request becomes a structured study brief — objective, audience, scope, and success criteria. The brief is captured once and reused by every later stage, so the study you launch is the study that was scoped.

Methodology review

Researchers review and approve the methodology — sampling approach, instrument plan, and quality checks — before fielding. Decisions and rationale are recorded as review-ready evidence.

Guided survey design

Pages, sections, branching, quotas and end-states are authored on one canvas. AI-assisted drafting proposes question types and screening logic; researchers refine. The design stays yours.

Respondent experience

One section per page, clear progress, partial save and resume, mobile-first and accessible by design. Conditional logic is honoured at runtime exactly as approved.

Evidence trail

Design changes, sampling decisions, quality scores and ethics reviews are linked to a single research-evidence record per study — readable by sponsors, panels and internal review boards.

Workflow health

A live status view spans request, methodology, survey design, panel and launch readiness, fielding and quality, and analytics. Stalled work is surfaced before it becomes a problem.

Ethics evidence

A dedicated ethics-review capability inspects each study and records evidence mapped to Insights Association, ESOMAR and AMA principles. Designed to support sponsor and panel due diligence.

Audit-ready record

Every study produces one defensible record — methodology, logic, quality and ethics — preserved on a secure database layer with controlled access. Review-ready, not heavy.

For deeper technical documentation tailored to your environment — including roles, retention windows and review workflows — request a guided walkthrough.

Privacy & Trust

Privacy and respondent trust, by design.

Prinox is designed to support modern research ethics, with evidence mapped to Insights Association, ESOMAR and AMA principles. Below is a public-facing summary of how privacy is handled across studies. Detailed policy and processing terms are provided to clients under contract.

Data minimization

We collect only what a study needs. Personal data is separated from response data wherever possible, and held on a secure database layer with controlled access — encrypted in transit and at rest.

Access control

Role-based access, least-privilege defaults and tenant isolation. Every meaningful action against a study is recorded as part of the audit trail, on a workflow orchestration layer that timestamps each stage.

Respondent privacy

Participation is voluntary. Respondents see what the study is about and can withdraw. We do not use response data for advertising, profiling or model training.

Retention & audit evidence

Retention follows the data processing terms agreed with each client. Each study leaves a review-ready record — methodology, logic, quality and ethics — separate from raw response data.

Research, not marketing

Prinox is a research platform. Personal data collected for a study is used to deliver that study — not to market to respondents and not shared across clients.

Ethics review trail

A dedicated ethics-review capability documents how each study aligns with Insights Association, ESOMAR and AMA principles. The result is reviewable evidence — designed to support sponsor and IRB-style review.

Privacy questions, data-subject requests, and respondent withdrawal: privacy@prinox.io. General support: sales@prinox.io.

Get Started

See research that can explain itself.

Request a guided walkthrough of guided survey design, locked runtime snapshots, workflow health and the evidence & ethics trail.

Request a Demo Contact Sales

sales@prinox.io

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